For two hundred and twenty five years, Backes & Strauss has been a pioneer of diamond cutting techniques and creative jewelry designs. They announced a new luxury watch – the Piccadilly Princess Royal Colours.

The Piccadilly Princess Royal Colours is a stunning lady’s cocktail that’s covered in a variety of spectacular stones that reflect colors of a rainbow.

Each luxury watch is created using a unique hand-picked process to select white and fancy colored diamonds. These beautiful diamonds are then individually placed to create a one-of-a-kind look. Therefore, no two Piccadilly Princess Royal Colours watches will ever be the same.

The watch creation process begins with a 18 carat white gold case. Diamonds of at least 66 different color hues and 10 different cuts (Baguette, Cushion, Marquise, Oval, Pear, Princess, Ascher, Emerald, Heart and Round Brilliant) are used on the watch’s dial, case and bracelet.

What I like that Backes & Strauss has done is use 225 stones to represent each year since the company was founded.

The Piccadilly Princess Royal Colours luxury watch dial is set with both white and natural colored diamonds – 65 diamonds with a total weight of 3.37 carats.

The Life of Luxury has access to the best luxury watches available including Backes & Strauss. Please contact us to assist you with your next luxury watch purchase.

Back in 2003, designer Rachel Levy founded SEAH after researching the link between both astronomy and astrology in ancient times. The company name “SEAH” is an ancient word for “time.”

As an astrology-based luxury timepiece and jewelry line, SEAH will be releasing a new watch collection next week at the JA New York Winter Show.

The new collection will include three men’s and two women’s timepiece model, and add to SEAH’s very successful Sun Collection.

The luxury watch collection is fully patented and the world’s only one that replaces the standard numeric dial with twelve Greek zodiac signs. Each watch piece is Swiss made. The leading quartz movement and personalized rotating bezel provides a way for the watch owner to position the marker to point to their own personal zodiac sign.

The Astronomer: Comes in three different men’s models. The black version includes a 46mm case, 10 ATM water resistance and is made of stainless steel plus a black enamel rotating bezel with diamond dust textured detail at each hour marker. At the 12 o’clock marker position is a satin metal star on diamond dust.

The watch’s rotating bezel can be rotated allowing the star to be pointed towards the the wearer’s astrological sign. Greek zodiac signs replace the hour markers and are offset against a black lacquer watch face. The seconds hand of The Astronomer luxury watch comes in red as well as the stitching on the Austrian Hirsch black leather strap.

The Suggested Retail Price of The Astronomer luxury watch is $695.00 and includes two straps.

The Celestial: Available in two women’s watch models. It’s made of stainless steel and features gorgeous 18 karat gold plating, in addition to a mother-of-pearl face. It is 42mm in size 10 ATM water resistance, which is noted on the watch case back.

The calendar marker of The Celestial is found at the four o’clock hour position. The Greek zodiac signs beautifully denote each number position in diamond dust. At the dial center is a stylish golden lace sun that blazes at twelve o’clock and is also made in diamond dust. The new SEAH women’s watch comes with a rotating bezel and markers with Diamond dust to show the wearer’s personal astrological sign.

The Suggested Retail Price of The Celestial luxury watch is between $1,000 and $1,200 and includes two straps.

This new watch collection from SEAH can be found online at www.SEAHdesigns.com or at major retailers worldwide.

If you are interested in buying a new luxury watch, please contact The Life of Luxury and we can help with your purchase.

As the Olympic games in Sochi, Russia draws closer, the security risks are still high for the safety of both athletes and visitors. Maybe a higher power is needed?

Saint George is Russia’s Patron Saint. The new, luxury Saint George watch from GRIEB & BENZINGER is a stunning timepiece.

The new George luxury watch features Saint George riding high on his steed while defeating the dragon with his lance. The visual scene has been engraved right onto the skeletonized movement even without a loupe.

The German luxury watch workshop of GRIEB & BENZINGER has long had a loyal following of Russian watch enthusiasts.

A careful eye will spot GRIEB & BENZINGER’s typical, meticulous two-tone, two-part, hand-guilloché, regulator-style dial, which is practically blended into the background.

An addition feature is the dial cutaway that’s positioned at 6 o’clock. The setting reveals a view of the blue platinum-coated base plate, a detail that was borrowed for this special edition from the brand’s exclusive PLATINUM watch line from GRIEB & BENZINGER.

The new St. George watch is housed in a beautiful 18-karat palladium white gold case with the characteristic hand-guilloché bezel on an stunning alligator strap.

The “St. George” special edition model will be produced in a very limited edition of only 7 pieces.

So let the 2014 Winter Olympic games in Sochi, Russia begin and hope Saint George can bring safety to all.

If you are interested in buying one of the St. George special edition model watches from GRIEB & BENZINGER, please contact The Life of Luxury.

As Baselworld 2014 nears (March 27 to April 3), Alpina just introduced a new luxury watch – Startimer Pilot Automatic Chronograph “Black Star”.

The stylish, all black Alpina Startimer Pilot ”Black Star” watch is an addition to the iconic Alpina “Startimer Pilot” professional pilot collection.

The new Alpina luxury watch features a black PVD coated stainless steel case, an applied minutes ring, applied numerals, plus beautiful “sunray” dial finishing.

The “Black Star” model adds luxury finishes that are typically found on elegant watches, in addition to all the professional pilot features the Alpina Startimer Collection is recognized for.

The Startimer Automatic Chronograph includes the Alpina AL-860 Caliber, which offers Alpina AL-860 Automatic Chronograph movement with “Bi-Compax” 60 seconds and 30 minutes small counter layout.

The case-back of the new Alpina Startimer Pilot Automatic Chronograph “Black Star” watch is transparent. The case is 44mm in size and is 100m (300ft) water-resistant.

The watch’s “Bi-Compax” dial layout is perfect for time readability, which is a requirement for professional pilot watches.

What we really like about this luxury watch from Alpina is how the ”stealth” black case color along with the luxury dial finishes produces an ideal combination of strict pilot functionalities and an elegant watch design.

Alpina has a long reputation of manufacturing high quality, aviation watches. In the first 50 years of the past century Alpina was both the manufacturer and official supplier of military aviation watches to continental air forces.

If you are interested in purchasing the new Alpina Startimer Pilot Automatic Chronograph “Black Star” watch, please contact The Life of Luxury.

Well renowned British diamond and watch company Backes & Strauss produces high end luxury swiss-made watches.

Backes & Strauss London, the world’s oldest diamond company was founded in 1789. The company has a strong passion for diamonds.

Backes & Strauss is proud to present a watch video titled, “The Meeting of Master – Episode 1 – The dial maker.”

The video showcases the creativity and innovation of Backes & Strauss plus profiles the dial making craftsmanship, offering viewers a tour of a unique watchmaker know-how.

Backes & Strauss has for over two centuries, continually pioneered new diamond cutting techniques and delivered compelling designs to its watch connoisseur clients.

Their collection of opulent, diamond-set watches are leaders in the luxury watch industry. The house’s distinguished watch collections have all been named after famous London city squares.

If you are interested in purchasing a new, luxury watch from Backes & Strauss, please contact The Life of Luxury.

Buben&Zorweg have been a luxury watch leader in the world market for watch winders of automatic watches for many years now.

Buben&Zorweg has introduced its new TIME MOVER® HANDWOUND watch. The high-end manufacturer has reached another critical milestone for its innovative watch products.

One fact was obvious to Buben&Zorweg. Extended periods of standstill of winding watch are as detrimental to the valuable calibres of precious handwound watches as they are to the inner workings of automatic watches.

A critical issue that had to be overcome related to handwound watches was the lack of a safety clutch. It’s important to be able to increasingly apply force to the spring until it reaches its ideal tension, but not go too far and damage the watch.

The solution from Buben&Zorweg was the ingenius The TIME MOVER® HANDWOUND watch. The device is equipped with state of-the-art, electronically controlled sensors that monitor changes in spring tension until it reaches the ideal point.

The end result is that the winding process stops in just a matter of milliseconds, as soon as this tension point is reached.

What this mean is that handwound watch lovers can now feel safe with a perfectly wound watch in their fingertips.

The watch’s winding rollers that clamp the crown of the watch are a prime example of the technology Buben&Zorweg delivers. The luxury watch brand developed a very special rubber mixture that was developed just for the rollers.

The TIME MOVER® technology thus provides an ideal solution that has long since prevailed by the collectors and lovers of luxurious automatic chronometers.

If you are interested in purchasing a new TIME MOVER® HANDWOUND watch model from Buben&Zorweg, then please contact The Life of Luxury and one of our product specialists can assist you with product pricing and procuring your watch.

Back in 1931, Jaeger-LeCoultre introduced the Reverso watch which became popular with polo players who demnaded more from a watch. The Reverso also was a hit with a broader audience which included watchmaking fans who loved the technical feat involved in the swivel case. Sports lovers and aesthetes also admired the new, cutting-edge watch.

To celebrate the 80th anniversary of this luxury timepiece, Jaeger-LeCoultre has introduced the Grande Reverso Ultra Thin 1931 luxury watch. The watchmaker chose to return to the very origins of a watch legend.

The luxurious, new Jaeger-LeCoultre Grande Reverso Ultra Thin 1931 watch features a stunning chocolate dial with powdered numerals and hour-markers.

Watch connoisseurs will appreciate the contrast between the glowing chocolate shade of the watch’s face and the pink gold of the beautiful case.

Jaeger-LeCoultre Grande Reverso Ultra Thin 1931 comes in an extremely slender 7.3 mm case that includes the complex parts of the swivelling mechanism. In addition, the case includes a movement measuring just 2.95mm thin.

If you exclude the 12 o’clock numeral, the watch’s hours are displayed by baton-shaped hour-markers. Both the hour and minute hands offer a dagger-type profile. On the dedicated rectangular subdial, you’ll notice the small seconds at 6 o’clock operate in a once a minute rotation.

The watch carriers the tradition of all Jaeger-LeCoultre timepieces with the resistance and reliability of Jaeger-LeCoultre Calibre 822/2.

The Grande Reverso Ultra Thin 1931 also features a gorgeous, matt brown alligator leather 20/18 starp. A second strap i smade from cordovan leather, and made by “Casa Fagliano” of Buenos Aires in Argentina.

Definitely going to be a must-have by watch lovers around the world, this stunning watch offers the legendary quality characterising of all timepieces bearing the classic Jaeger-LeCoultre signature.

If you are interested in purchasing the new Grande Reverso Ultra Thin 1931 watch from Jaeger-LeCoultre, then please contact The Life of Luxury and speak to one of our procurement specialists.

A luxury watch is often times on top of the most desired gifts during the Christmas holidays.

Luxury watch retailer Tourneau, Inc., was first established back in 1900 and has its corporate headquarters in the United States. In addition, Tourneau is the U.S.’s biggest retailer for luxury watches.

Tourneau is the leading authorized watch retailer for all the top watch brands is is offering a variety of luxury watches to choose from as holiday gifts.

1. TOURNEAU Aviator GMT: Tourneau’s in-house watchmakers have designed the all-new TNY Aviator series featuring a large case, oversized Arabic numerals, large crown and signature triangular marker at 12 o’clock with dots on each side.
Price – $1,650

2. Casio G-SHOCK MT-G
Polished metal stainless steel and resin case, dual-layer dial with 4 subdials, smart access electronic crown, MB6 Atomic timekeeping, solar power, tough movement, alpha gel, composite band of solid stainless steel links layered with resin panels enhancing shock resistance.
Price $900

3. Longines Conquest Classic
Stainless steel 41mm case features automatic column-wheel chronograph, black dial with superluminova, transparent case back with sapphire crystal, stainless steel bracelet with triple safety folding clasp.
Price $3,175

4. TAG Heuer Carrera Heritage Automatic Chronograph – Tourneau Exclusive
This Limited Edition timepiece will offer a total of 200 pieces. The watch features stainless steel 41mm case, date, caliber 16, grey dial with flinque effect, sapphire crystal caseback, black alligator strap. The edition number is engraved on the back.
Price $4,700

5. BAUME & MERCIER Clifton Collection
This beautiful timepiece features a satin polished steel 43mm case, date, day and month display, moon phase, automatic movement, sun satin-finished silver-colored dial with gilt Arabic markers, sapphire crystal caseback, black alligator strap.
Price $4,950

6. Cartier Tank MC
This timepiece features a rectangular steel 34.3mm x 44mm case, black dial, calendar aperture and small second, mechanical movement with automatic winding, transparent sapphire caseback, black alligator leather strap.
Price $6,600

7. Vacheron Constantin Patrimony Traditionelle Chronograph
This time pieces features an 18K 5N rose gold 42mm case, column-wheel chronograph, small seconds, 30-minute counter, silver-toned opaline dial with applied hour-markers, hand-wound mechanical movement, Caliber 1141, transparent sapphire crystal caseback, brown alligator Mississippiensis strap.
Price $55,900

8. ROLEX Oyster Perpetual Cosmograph Daytona
A new prestigious version of the Oyster Perpetual Cosmograph Daytona, the emblematic model launched in 1963, features a platinum, fixed engraved chestnut brown ceramic bezel, ice blue dial, second-hand plus minute and hour recorders with a beautiful Oyster bracelet.
Price $75,000

If you are ready to purchase a luxury watch for that special person in your life, please contact The Life of Luxury and one of our buying specialists can offer you the best prices.

Luxury watch maker Jaquet Droz has just introduced the stunning Lady 8 watch for women.

For women who appreciate the sensuality of time, the new Jaquet Droz watch elegantly plays on curves and presents a beautiful look to wear every day or on that special occasion.

Jaquet Droz has always included it lucky number – the figure 8 on the dial of the Grande Seconde watch model. The symbol of infinity and completeness now appears for the first time on the case and the buckle of a very feminine watch model.

The Lady 8 watch bezel is brilliantly intertwined with a gem-set ribbon that highlights the watch’s curves. The effects of volume and depth of the crown enhance the rounded shape of the case, plus the domed sapphire glass, the dial and the hands all accentuate the three-dimensionality of this luxury timepiece from Jaquet Droz.

The Lady 8 watch is designed for women who appreciate the sensuality of time. To add to its stunning beauty, a pearl or a round precious stone accentuates the precious aspect of the watch.

Jaquet Droz has included an alligator strap that is attached to the case, which is available in your choice of gem-set white, red gold or stainless steel.

Last;y, the new folding clasp, which was created by Jaquet Droz just for this watch model, also comes in the shape of a figure of eight. This design confirms the striking identity of the Lady 8 on the inside of the wrist.

If you are interested in learning more or purchasing the new Lady 8 luxury watch from Jaquet Droz, please contact The Life of Luxury.

German luxury watchmaker Glashutte Original manufactures perfectly engineered, luxury watches that excel in both precision and high quality. With over 165 years of watch-making history, Glashutte Original introduces its next line of luxury watches just in time for the holidays.

Transforming the new luxurious ladies’ watches are stunning diamonds, filigreed hands on noble mother of pearl dials and a range of bracelets in festive red, radiant white or warm gold.

Two highlights of Haute Horlogerie bring festive glamour to the men’s collection as well. With their flying tourbillons, the stylish Senator Tourbillon and PanoLunarTourbillon watch models offer an exceptional invention in watchmaking.

By representing the “Art and Technik” collection, the new men’s watches from Glashutte Original combine magic and unique beauty with extraordinary craftsmanship and technical sophistication.

The following luxury timepieces from Glashütte Original are perfect for this festive time of year:

PanoMatic Luna
Inspired by the symbolic use of the moon to represent women, Glashütte Original created the PanoMatic Luna (pictured), an elegant and feminine timepiece whose beauty blossoms in the iridescent colours of its mother-of-pearl dial. Available in two versions, the off-centre hour/minute and subsidiary seconds dials are set against a shining white mother-of-pearl or mystic black dial of Tahitian mother of pearl. A bezel set with 64 clear white diamonds frames the dial, while rod-shaped diamonds serve as indexes to measure the passing hours.

The elegant moon phase display presents a shining silver moon and stars against a fine-grained silver sky. A silver frame distinguishes the characteristic panorama date, and a 3.0mm diamond on the crown provides a perfect final touch.
Lady Serenade

Lady Serenade
The Lady Serenade line from Glashutte Original presents a convincingly feminine and graceful appearance and represents a new generation of classic watches for women. Lady Serenade watches are offered in two different materials: stainless steel and rose gold.

Three different versions of each are available, captivating with their fantastically beautiful mother of pearl dials, their diamonds and the glowing colors of their bracelets. The version with a luminous red bracelet made of Louisiana alligator leather captivates with its elegant white mother of pearl dial, rose gold hands and numerals and soft arches in rose gold set with diamonds.

Pavonina
The new models in the Pavonina collection from German watchmaker Glashütte Original exhibit a wonderful diversity. Ranging from the simply modern through classic elegance to ornamental opulence, these feminine timepieces exhibit flowing forms and a fascinating array of well thought out details.

A wonderful, elaborately decorated watch is the absolute highlight of the Pavonina collection: an array of 98 diamonds, 0.38 carats in all, is presented as a stylized peacock tail; the diamonds are carefully set by hand on the precisely milled, mocca- or mother of pearl-coloured Colorit dial. Along the softly flowing flanks of the case are a further 114 radiant diamonds in the form of a open circle, while the ornate crown is topped with a 0.03 ct diamond. An elegantly shimmering Roma satin bracelet in violet completes this glamorous model.

PanoLunarTourbillon
The Pano line is characterized by its noticeably asymmetric dial visuals, which are retained in the new, masculine design of the PanoLunarTourbillon. The hour/minute area and that reserved for the flying tourbillon lie on a vertical axis within the left half of the dial, with the flying tourbillon positioned at 7 o’clock.

The panorama date display to the lower right presents black numerals on an ivory colored ground, perfectly matched with the dial. A case in red gold sets warm, noble accents. To the upper right is a superb moon phase display with brilliant golden stars and a golden moon set against a dark blue night sky.

Senator Tourbillon
The Glashutte Original Senator Tourbillon luxury watch is a stylish classic, executed in white gold. The fascinating dial presents elegant Roman numerals and a classic railroad ring, which have been engraved in the surface of the dial and then silvered.

The distinctive panorama date display is positioned at 12 o’clock and presents white numerals on a dark ground. The exceptional, eye-catching flying tourbillon with seconds display is positioned at 6 o’clock, thus forming a harmonious optical counterpoint to the panorama date.

If you interested in buying a luxury Glashütte Original watch, please contact The Life of Luxury and we can help you choose the right watch at the best price – either for you or that special someone in your life.

Luxury watch brand Jaquet Droz is a renowned Swiss watchmaker that has been in business since 1738.

Jaquet Droz has just introduced a new luxury watch – the Perpetual Calendar Eclipse. This beautiful watch is truly a poetic masterpiece of fine watchmaking.

The Eclipse is one of the watch brand’s most iconic timepieces. The craftsmen at Jaquet Droz brilliantly paired up the moon phase complication, which displays the fascinating cycles of the night of the sky on the dial, with the Perpetual Calendar.

The result is incredible and a finely orchestrated union, which definitely raises these two complications to a new level of visual elegance.

The Perpetual Calendar Eclipse watch features two straight hands on the black or ivory-colored Grand Feu enamel dial. It produces a sharp contrast with the curves of two wavy hands, tipped with a crescent moon.

At the 6 o’clock position, you’ll notice a black or ivory-colored onyx index that seamlessly moves across the face of a golden moon. The moon is revealed then concealing until its total eclipse.

The Jaquet Droz Perpetual Calendar Eclipse draws you in and then surprises with its innovative design and contemporary calendar display.

The luxury Jaquet Droz watch’s calendar information can be easily read on various places on the watch dial. Found on the left side is the day of the week and on the right side is the current date.

At the 12 o’clock position, there’s a single-hand counter that displays the month with the leap year that discreetly appears in a small window.

The total visual result plays out on a night sky that boasts eight stars, which is the watchmaker’s favorite number.

The new watch from Jaquet Droz also features a stylish black leather strap.

If you are interested in learning more or purchasing the new Perpetual Calendar Eclipse watch from Jaquet Droz, please contact The Life of Luxury.